This article will help you to understand how to apply a filter on a widget. This can help you to see the data from specific campaigns, ad groups, ad sets, or ads.
Filters play a crucial role in managing and customizing the way your data is displayed in widgets. With features like AND/OR logic and date-based filtering, understanding how to effectively apply filters can help in tailoring data to meet your specific requirements.
Understanding AND/OR Filter Logic
When setting up filters, it’s essential to comprehend the impact of AND/OR logic on data presentation:
AND Logic: Use "AND" for data that must meet all conditions simultaneously. For example, "Text A Contains A AND Text B Contains B" displays entries satisfying both conditions.
OR Logic: Use "OR" to include data meeting at least one condition. For example, "Text A Contains A OR Text B Contains B" returns entries satisfying either or both conditions.
Examples of Filter Applications
Configure filters with AND logic for campaigns requiring multiple concurrent conditions (e.g., "Location = US AND Device = Mobile").
Apply OR logic for broader data inclusion (e.g., "Region = EU OR Region = Asia"). These examples demonstrate the flexibility of combining metrics and dimensions across multiple filters.
Step 1. Once you create a report and choose a channel, please click on the widget that you wish to filter, and there will be a field to choose a Metric, which you have to specify to a specific filtering group you wish to get the data for. This core principle is the same for all integrations that have filtering available in their API:
Step 2. When you click on the "Add a filter" it will bring you to a window where you can choose to filter out dimensions or metrics:
Step 3. After choosing a dimension or a metric, you will be able to choose an action by clicking on the "Select value":
Step 4. Lastly, please enter a keyword or, in this case, the name of the campaign that you would like to filter out and click on the "Apply filter" button.
