Whatagraph has four different subscriptions to match different business sizes and reporting needs. From our Free plan, designed for testing and small projects, to our enterprise Max solution, each plan offers unique features and integrations to support you at every level of your reporting journey.
For a full comparison of features, please check our Pricing page.
Plan | Monthly | Annual | Annual Savings | Best For |
Free | €0 | €0 | - | Testing & small projects. |
Start | €249 | €199/month (€2,388/year) | €600/year | Small teams who need to consolidate multiple accounts. |
Boost | €624 | €499/month (€5,988/year) | €1,500/year | Growing teams working with advanced data sources. |
Max | Custom | Custom | Available | Global teams with complex reporting needs. |
Our Subscription Plans
Free - €0/month
The Free plan is perfect for you if you are just getting started with marketing reporting across basic platforms. Through our reporting flow, you can connect a few key marketing channels and build simple reports to get a taste of Whatagraph's capabilities.
You will also have access to all Essential Integrations, enabling you to create basic visualizations without incurring any costs while exploring what Whatagraph can do for you.
What's Included:
• 5 source credits
• Complete all Essential Integrations, including Google Ads, Facebook, GA4, LinkedIn, and more.
• Basic report building alongside automation.
• Ideal for testing and minor projects.
• AI support.
Start - €199/month (annual) or €249/month
This plan is tailored for smaller agencies and marketing teams that need marketing reporting done regularly and prefer automation. It comes with everything offered in the Free plan and 20 source credits for managing multiple clients across different platforms. You can set up automated monthly or bi-weekly reports, add basic branding to your business or your client's business, and manage simple reporting processes with automation. If you are servicing 1 to 5 clients or overseeing in-house marketing for multiple channels, this plan gives you the automation and capacity you need to eliminate hands-on work in reporting.
What's included:
• 20 source credits.
• All Essential Integrations.
• Professional automation and branding.
• Suitable for small agencies, in-house teams, or small teams consolidating accounts.
• Annual savings: €600/year (20% discount).
• AI + Human Support.
Boost - €499/month (annual) or €624/month
The Boost plan is designed for agencies and teams that are growing and have complex reporting requirements that need tailored integrations. It comes with everything offered in the Start plan and 60 source credits, as well as Advanced Integrations. Fully automated, tailored reports can be set up, each with its own unique white-label branding. Advanced data transformations, including custom metrics and dimensions, can be configured, and multi-platform data aggregation with goals and alerts is automated. If you have e-commerce or SEO reporting needs while scaling your team, this plan provides the insight and agility to create sophisticated reports.
What's included:
• 60 source credits.
• All Essential + Advanced Integrations (Shopify, Semrush, Ahrefs, Klaviyo and more).
• Custom transformations (custom metrics, dimensions).
• Actionable insights with goals and alerts.
• Full custom branding capabilities.
• Perfect for growing agencies, e-commerce teams, and multi-brand/location companies.
• Annual savings: €1,500/year (20% discount).
• AI + Human Support.
Max - Custom Pricing
For high-volume reporting for large agencies and global teams, the Max plan is tailored to their extensive report automation volume and advanced feature needs. In addition to the Boost plan capabilities, Max offers 100+ source credits, Premium Integrations, source blends for complex data handling, priority support with dedicated account management, and enterprise features (SSO, custom SLAs). If your organization manages more than 20 clients or runs global campaigns requiring enterprise-grade platforms, this plan is tailored to provide advanced capabilities and robust support.
What's included:
• Over 100 source credits
• All Essential, Advanced, and Premium Integrations, which include Google Display & Video 360, Adobe Analytics, and more.
• Custom source blends and aggregations.
• Custom integrations through API are available.
• Tailored onboarding and priority human support.
• Enterprise features: Single Sign On, customised Service Level Agreements.
• Best suited for global teams and enterprises with complex reporting needs.
• Tailored pricing offered to suit your needs most.
Choose the one that best suits your current reporting needs in the app.