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How to create a Google Ads Search Ads table?

Break down your search ad performance by headline or description using the Ad group ad report type.

To report on individual search ads, you need to switch your table widget to the Ad group ad report type. Here's how.

Step 1. Open your report and add a Table widget from the Widgets section available in the right navigation bar.

Step 2. In the widget's set-up, change the report type to "Ad group ad".

Step 3. Select your dimensions. The dimensions specific to search ads are:

  • Ad responsive search ad headlines

  • Ad responsive search ad descriptions

  • Ad responsive search ad path 1

  • Ad responsive search ad path 2

Step 4. Select the metrics you want to track, such as Clicks, Impressions, CTR, etc. Once you choose any metrics you want, you should have something like this:

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